What is often a "street team" ? A street team is a social group formed for the purpose of spreading truly about an important musical artist or workshop. This can be completed by word of mouth, the internet, radio requests, or distributing promotional devices. Street teams can be powerful promotional tools.
The first organized promotional street team, the Kiss Army, was formed in Terre Haute, Indiana, in 1975. But, the Army was soon taken over by Kiss themselves once they realized what an asset this specific was for the band's promoting.
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